GHA: fix zizmor 1.10.0 warnings, update names

Job `name:` now mandatory in zizmor.

Also:
- enclose `name:` values in single-quotes, for uniformity.
- drop `name: checkout` where set, for uniformity.
- dist: also install with cmake.
- dist: replace `make` with `cmake --build` for cmake.
  (to make this make-tool agnostic)
- appveyor-status: double-quote shell arguments.
- tweak existing names to be shorter, to sync terms and style across
  jobs and steps.

Ref: https://github.com/zizmorcore/zizmor/releases/tag/v1.10.0

Closes #17773

.github/workflows/hacktoberfest-accepted.yml

@@ -2,7 +2,7 @@
 #
 # SPDX-License-Identifier: curl
 
-name: Hacktoberfest
+name: 'Hacktoberfest'
 
 'on':
   # this must not ever run on any other branch than master
@@ -20,6 +20,7 @@ jobs:
   # add hacktoberfest-accepted label to PRs opened starting from September 30th
   # till November 1st which are closed via commit reference from master branch.
   merged:
+    name: 'Add hacktoberfest-accepted label'
     runs-on: ubuntu-latest
     permissions:
       # requires issues AND pull-requests write permissions to edit labels on PRs!
@@ -31,7 +32,7 @@ jobs:
           persist-credentials: false
           fetch-depth: 100
 
-      - name: Check whether repo participates in Hacktoberfest
+      - name: 'Check whether repo participates in Hacktoberfest'
         id: check
         env:
           GH_TOKEN: '${{ secrets.GITHUB_TOKEN }}'
@@ -39,7 +40,7 @@ jobs:
           gh config set prompt disabled && echo "label=$(
             gh repo view --json repositoryTopics --jq '.repositoryTopics[].name' | grep '^hacktoberfest$')" >> "$GITHUB_OUTPUT"
 
-      - name: Search relevant commit message lines starting with Closes/Merges
+      - name: 'Search relevant commit message lines starting with Closes/Merges'
         if: ${{ steps.check.outputs.label == 'hacktoberfest' }}
         env:
           GITHUB_EVENT_BEFORE: '${{ github.event.before }}'
@@ -48,7 +49,7 @@ jobs:
           git log --format=email "${GITHUB_EVENT_BEFORE}..${GITHUB_EVENT_AFTER}" | \
             grep -Ei '^Close[sd]? ' | sort | uniq | tee log
 
-      - name: Search for Number-based PR references
+      - name: 'Search for number-based PR references'
         if: ${{ steps.check.outputs.label == 'hacktoberfest' }}
         env:
           GH_TOKEN: '${{ secrets.GITHUB_TOKEN }}'
@@ -59,7 +60,7 @@ jobs:
             grep -Eo '^([0-9]+):[0-9]{4}-(09-30T|10-|11-01T)' | cut -d: -f1 | sort | uniq | xargs -t -n1 -I {} \
               gh pr edit {} --add-label 'hacktoberfest-accepted'
 
-      - name: Search for URL-based PR references
+      - name: 'Search for URL-based PR references'
         if: ${{ steps.check.outputs.label == 'hacktoberfest' }}
         env:
           GH_TOKEN: '${{ secrets.GITHUB_TOKEN }}'